President's Message

President's Message

At IFTRC, we are passionate about the power of film and television to shape culture, spark dialogue, and reflect the human experience. Through in-depth research, analysis, and collaboration, we uncover the stories behind the stories examining how screen media influences our world and evolves alongside it.
Whether it's studying cinematic history, tracking emerging trends in global television, or supporting innovative scholarship, our work bridges academia and industry. We aim to inspire creators, inform audiences, and contribute to a deeper understanding of visual storytelling in all its forms.
At the heart of every great story lies a deeper understanding of the world around us-and that's what drives our work. As an organization dedicated to research in film and television, we explore the cultural, historical, and technological dimensions of the moving image. Our mission is to illuminate how visual storytelling shapes, reflects, and challenges the societies we live in.
From analysing ground-breaking cinematic techniques to documenting the evolving landscape of global television, our research supports academics, creators, and industry professionals alike. We believe that by studying the past and present of screen media, we can help shape its future more inclusive, more innovative, and more resonant.
We're proud to be a hub for collaboration, insight, and discovery, where curiosity meets creativity and rigorous inquiry leads to meaningful impact.